Xavier Esteve
Full Club Bàsquet Mataró logo: yellow and purple imagotype with the club wordmark, on a white background.

CB Mataró

Client
Club Bàsquet
Mataró

The new CB Mataró logo puts the city at the heart of the club's identity — that's why the design centres on the initial letter 'M', its form reshaped with the organic lines of a basketball to merge both ideas into one unified symbol.

CB Mataró player finishing a layup at the basket during a match.
CB Mataró player driving with the ball during a match, defended by an opponent.

Sketches

CB Mataró design process sketches: explorations of the letter M and a hexagonal badge featuring the club name.

Logotype

Full Club Bàsquet Mataró logo in negative version, yellow and white on a purple background.
Colour variations of the CB Mataró imagotype on white, yellow and purple backgrounds.
CB Mataró corporate colour palette: yellow, purple, white and black, with CMYK and HEX codes.
Origin typeface specimen in 3 weights — Regular, Medium and Bold — the geometric sans-serif chosen for CB Mataró.

Numbers

CB Mataró's custom numeral set (0–9) with a double outline for jersey numbers, on a yellow background.
CB Mataró's custom numeral set (0–9) with a double outline for jersey numbers, on a purple background.

Uniforms

CB Mataró official match kit in yellow and purple, front and back view.
CB Mataró official fan t-shirt in purple with yellow trims, featuring the imagotype and wordmark on the chest.

Social

CB Mataró Instagram templates applying the new identity: match day announcement, final score and player welcome.